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Exclusive Deal! Get your Google Ads Course NOW at 82% Discount

Target & Convert: Master Google Ads
Google Ads “Frustration?” Turn Clicks into Customers
...the secret weapon for crushing your Google ads goals
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Who is this Course for?

Traditional Marketers

Who wants to make a carrier in digital marketing, the most demanding skill of current era

Freelancers

Who wants grow their freelancing carrier by acquiring the premium clients

Students / Freshers

Who wants to start their carrier in the digital marketing space

Business Owner

Who wants to grow their businesses. Learn to reach the interested buyers

Digital marketing Professionals

Who wants to upskill themselves by landing to the high paying jobs

Agency Owners

Who wants to scale their agency businesses by leaning the right marketing skills

ChatGPT is also included in the course. ChatGPT is an AI chatbot that can respond to questions and compose various written content, including articles, social media posts, essays, code and emails.

Top companies are ready to hire you

Google Ads Jobs
LinkedIn Jobs

What you will learn in this program?

With New & updated modules! Click on each module to see the topics covered.

1. Introduction​

  • History of Google ads
  • Why you should consider Google ads?
  • Different Types of ad format in Google ads

2. Account Setup

  • Learn to setup Google ads account like Pro
  • Introduction to different KPIs
  • Introduction to Google ads Dashboard

3. Auction, Ad-rank & Quality Score

  • What is auction in Google ads?
  • What is quality score and why it’s Important?
  • What is Ad rank and How to calculate Ad Rank?

4. Introduction To Keywords - Part 1

  • Introduction to different Types of Keywords
  • Match Types in Google Ads
  • How to Select Right Keyword Match for your Campaign

5. Introduction To Keywords - Part 2​

  • Learn to use keyword planner
  • Learn the Right way to do keyword Research
  • Learn to Structure Keywords in Ad groups

6. Bidding Strategies

  • Different Bidding Strategies
  • Learn to use Bidding Strategies according to Campaign Type
  • Bidding Strategies According to Goals

7. Search Campaign Setup

  • Setup Search Campaign
  • How to Use Bidding Strategies, Targeting & Audience?
  • How to Create Ad copies that converts?

8. Display Campaign Setup

  • Setup Display Campaign
  • How to Select Audience & Creative
  • Learn to Setup Responsive ads & Custom Audience

9. Shopping & MC Account Setup

  • Different Bidding Strategies
  • Learn to use Bidding Strategies according to Campaign Type
  • Bidding Strategies According to Goals

10. Pmax Campaign Setup

  • Setup Pmax Campaign
  • Lean to Setup Assets Group & Custom Audience
  • Learn to use Pmax Campaign for max Benefits

11. Performance & Reach Planner

  • Understand Performance max & Reach Planner
  • How to use them?
  • Factors that qualifies for performance planner

12. Intoduction to Shared Library

  • Different Bidding Strategies
  • Learn to use Bidding Strategies according to Campaign Type
  • Bidding Strategies According to Goals

13. Remarketing, Rules & Script

  • Learn the Concepts of Remarketing
  • Learn Rules, Scripts & Bulk Uploads
  • Learn on Live Project

14. Guide to use Ad Customizer

  • Learn to Use ad Customizer
  • How to use the ad customizer for max benefits?
  • Why Ad Customer is important to successful Campaign?

15. Google Ads Editor

  • Learn to use Google Ads Editor & Edit Campaign Offline
  • How to Setup Google Ads Editor and Link with Google Ads?
  • Make Changes to Live Account

16. Certification & References

  • Learn the Concepts of Remarketing
  • Learn Rules, Scripts & Bulk Uploads
  • Learn on Live Project

17. Guide to use Ad Customizer

  • Learn to Use ad Customizer
  • How to use the ad customizer for max benefits?
  • Why Ad Customer is important to successful Campaign?

Enroll Today & Get Bonuses worth
₹10,998

Live Support

1:1 Live Mentor Support

Get access to the live mentor support after the course completion. Mentor support is required in the starting of your career. Just Book a call or email us for support.

Worth ₹5,999

reserch keyword

Keyword Research Template

Get a Free Keyword Research Template for Google Ads. This template will help you with detailed keyword research and the ad group mapping with landing pages.

Worth ₹4,999

See what our learners said
I enrolled the search engine optimization course and duration of course is 45 days. It was 3 hours weekly sessions plus one hour doubt clearance session. Trainers was highly qualified and they taught the concept with real life incidents.
Amisha Gupta
seo executive
Optimized scholar helped my team to understand the digital marketing frameworks. I hired optimized scholar for my paid marketing team. The trainer, Jayesh having good knowledge and after the training my team performed beyond expectations.
JS SIdhu
Business Owner
Digital marketing has bright future in india I was looking for the relevant couse. I did a lot research and found this inst. I opted for PPC course and honestly it worth every penny spent. I highly recommend optimizer scholar for digital marketing certification.
Naresh Kumar
Digital marketing manager
Really helped my digital marketing skills to enhance at higher level. They deserve more than 5* for their dedication level. Trainers are highly skilled with great knowledge of their field. I highly recommend Optimized scholar for digital marketing courses.
Arvind Sen
seo executive

Why you should learn Google ads?

High Demanding Skill

High Demand of Expert Marketers
Learn to generate high quality leads or sale

Top Digital marketing Channel

To understand the audience, competition & market insights


Meet Your Mentor
Ankush - Founder at Optimized scholar

Meet our Founder and marketing Head. His passion to digital marketing has lead to built this amazing Institution. Generated over 100 crores in revenue while working with top brands like HDFC, Jiraaf, BMW, Capsule Skateboards, Tanishq & Many more.
Expert in Generating high Quality Paid traffic that already have generated crores in revenue.
In-Depth Knowledge of Digital Marketing Concepts & Frameworks.

Special Offer For Today

Price Increasing Soon. Limited Period Offer!


Get Certified By Optimized Scholar

This image is Google ads course certificate

Benefits of choosing Optimized Scholar

Team of Expert Trainers

Team of expert trainers having strong years of experience in digital marketing space

500+ Learners

Join the group of succesful students those already working with top companies

Placement Assistance

All our courses covers the interview preparation, personality development & placement assistance

Practice on Live Projects

Working on live projects will enhance your skills to the next level

Practical Learning

Don't struck in theoretical learning. digital marketing is more about testing & implementing

Flexible Timings

Choose your slots according to your choice. Lot of timing options are available

Special Offer For Today

Price Increasing Soon. Limited Time Offer!

Frequently Asked Questions
It is on pre-recorded course with 2024 updates & 3 hours live doubt clearance session

Yes, you will get a certificate after the course completion

Yes, you must have laptop/PC with internet connection
There is doubt clearance session of 3 hours. Also our community is building and you will get lifetime access to it so you can clear your doubts with top marketers in few minutes
No. We don’t provide any refunds in any case. Advise you to please check the testimonials & course detail thoroughly before making a purchase decision.

In this case, you can write to hi@optimizedscholar.com and our experts will resolve your queries in the fastest time possible

Don’t Miss the Chance. ENROLL NOW!

Price Increasing Soon. Limited Time Offer!


Contact us:
hi@optimizedscholar.com

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+91-9041602210